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Was the Nike SB Unicorn Gundam Worth the Hype?

The sneaker world erupted in 2021 when Nike released the highly anticipated SB Dunk High RX-0 Unicorn Gundam. This limited-edition shoe, featuring a vibrant pink and blue color scheme inspired by the iconic Gundam RX-0, quickly became one of the hottest collectibles among sneakerheads and anime enthusiasts alike. But was it actually worth the hype?

Aesthetics & Inspiration

The SB Unicorn’s bold design captured the essence of the Gundam character. The shoe’s smooth leather upper features intricate stitching reminiscent of the Gundam’s iconic head and chest details. The vibrant pink and blue color scheme, inspired by the Gundam’s signature weapons, stood out effortlessly. For fans of the anime or simply lovers of unique aesthetics, the SB Unicorn was a dream come true.

Collaboration & Exclusivity

The collaboration between Nike and Gundam was a major draw for collectors. The two brands shared a passionate audience and the shoe’s exclusivity added to its appeal. The limited release and high demand resulted in considerable hype and a scramble to secure a pair.

Value & Resale

Retailing for $110, the SB Unicorn wasn’t the most expensive sneaker on the market. However, its popularity and scarcity quickly pushed prices up on the resale market. Pairs regularly changed hands for over $300, with some even fetching close to $1000. While this might seem unreasonable, the high demand and limited availability fueled the inflated prices.

The Verdict

Whether the Nike SB Unicorn was worth the hype depends on your perspective. For die-hard Gundam fans and sneaker enthusiasts, the shoe was undoubtedly a must-have. The unique design, collaboration, and exclusivity all contributed to its desirability. However, for casual collectors or those on a budget, the hefty price tag might have been a deterrent.

Ultimately, the SB Unicorn remains a memorable sneaker release, primarily due to its stunning design and the frenzy it generated among fans. While the resale prices might seem exorbitant, the shoe’s value lies in its limited availability and the sheer joy it brought to many.

DH7717-100Buy From: Gundam x Nike SB Dunk High “Unicorn” White/Amarillo | unicorn dunks